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Push vs pull marketing and how to sell the crap out of boring products, that is today’s topic. I launched a new product and it is powering itself without any real work. Other launches fall flat. Here is why, save your the stress.
Product Marketing Points
- How to evaluate Amazon products
- Why niches rock and niches suck…
- The power of pull marketing in selling products
- Why some startups (and products) succeed while other fail to take off
- The reason some product launches are easy and others are hard
- How to use push marketing to push more product
- Ways to use email and direct marketing to speed sales
- The challenge with tapping into an open, easy market
- Why differentiation works
- The reason I like non-sexy niches
- Why you MUST sell products people NEED
- Need to have vs Want to Have…
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Great podcast on the Push/Pull for marketing a product.
Great insight on the boring product section vs the competitive sections.
I am with you if you can sell the socks off a boring product then do it!!
Glad you liked it. It is so true.